The popular host of NBC's Today Show made the switch to CBS last year for a huge salary and in a more prominent role as anchor for their storied Evening News program. Nowadays her questionable performance has left the network far back in third place behind NBC and ABC. The lack of coverage on important issues and focus on fluff has heads spinning at CBS.
From PopMatters:
Despite her A-list celebrity, her $15 million salary, and a promotional blitz worthy of a Super Bowl, the former star of NBC’s “Today” has failed to move the Nielsen needle on No. 3 “Evening News” since her debut seven months ago.
In a bottom-line business like television, that’s a cardinal sin. Already-low morale in the news division is dropping, says a veteran correspondent there.
“It’s a disaster. Everybody knows it’s not working. CBS may not cut her loose, but I guarantee you, somebody’s thinking about it. We’re all hunkered down, waiting for the other shoe to drop.”
In media everything is hush-hush until the announcement is actually made. CBS can deny all they want, but the facts do not lie. Her abilities as the solo anchor are abysmal to say the least. Inviting Rush Limbaugh on, heartlessly going after Elizabeth Edwards and the recent plagarism scandal has shown that the $15 million a year that CBS is shelling out is a huge waste of money.
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