Monday, February 23, 2009

Bloomberg's Support Keeps Slip, Slip, Slipping Away

Ever so slowly, the pace of the city polls will be quickening, taking the pulse of a city about to elect (or re-elect) a Mayor and approximately two-thirds of the Council. Today we saw Marist College come out with their latest snapshot of the five boroughs, and it gives Mayor Bloomberg both good and bad news.

From Marist College:

BLOOMBERG APPROVAL RATING DROPS 7 PERCENTAGE POINTS...AT LOWEST LEVEL IN NEARLY 4 YEARS:
Although a majority of registered voters in New York City -- 52% -- say Mayor Michael Bloomberg is doing either an excellent or good job in office, the mayor’s job approval rating has dipped 7 percentage points bringing it to its lowest point since June 2005. Bloomberg has been losing ground in voters’ eyes since early last fall. In Marist’s November survey, 59% of the city’s electorate thought the mayor was doing an above average job, a 9 percentage point drop from the previous month. In October, Mayor Bloomberg enjoyed a cushy 68% approval rating.

TURN IT AROUND...PLURALITY OF VOTERS SAY NYC IS MOVING IN THE WRONG DIRECTION:
49% of New York City’s electorate believes the Big Apple is headed in the wrong direction. Only 37% think the city is on the right track. In November, voters divided over the city’s trajectory. At that time, 45% of voters said the city was headed in the right direction, and 47% thought it was moving down the wrong track.

CHANGE IS IN THE AIR...IS IT TIME FOR A NEW MAYOR?
55% of registered voters think it’s time for someone else to lead New York City while 40% say Mayor Bloomberg deserves to be re-elected. Voters reported similar sentiments four years ago when Bloomberg ran for and won re-election. When the Marist Poll asked the identical question in March 2005, a majority of voters -- 56% -- reported it was time for Bloomberg to go. Just 39% said Bloomberg deserved to be re-elected at that time.

BUT...BLOOMBERG RETAINS COMMANDING LEAD OVER DEMOCRATIC RIVALS:
Just what are the odds Mayor Michael Bloomberg will win a third term? The answer: Pretty good if New York City’s mayoral election were held today. When pitted against Congressman Anthony Weiner, City Comptroller Bill Thompson, or City Council Member Tony Avella, Bloomberg leads Weiner 53% to 37%, outpaces Thompson 53% to 36% and defeats Avella 57% to 30%. Bloomberg’s lead has changed little since Marist’s November survey. At that time, Bloomberg was in front of Weiner 51% to 37%, he led Thompson 52% to 32%, and the mayor fended off Avella 54% to 28%.
In a nutshell, Mayor Bloomberg would win if the election were held today, but since it's not, there is plenty of time for his opposition to dig into those negatives the Mayor has and capitalize on them. If I were on either Weiner's or Thompson's campaign, I'd be stressing how bad times are and connect them with what the Mayor has done to add to our problems. Now if the electorate only made above $300,000, I'd say there isn't much to be done. However, the median salary in the city is about a quarter million dollars shy of that number, so start connecting him to the problems of the increasing gap between the rich and the poor. Bloomberg is going to run on his great "fiscal stewardship" and people will believe him if they do not hear how that managment has only been for the benefit of the wealthiest of New Yorkers.

Oh and as the poll continues on, keep reminding voters about the term limits fiasco, over and over and over again.

Got it?