Heaven knows there are too many advertisements in New York, especially if you have to go to Times Square. Even more was coming in a place once thought unlikely. The Port Authority signed a $3.2 million dollar deal last week with Geico to plaster that little green lizard gecko all over our beautiful bridge.
From the Gothamist
Thankfully there was a huge backlash from level-headed New Yorkers that brought the agency to its knees, ultimately cancelling the deal and leaving the bridge as it is. The New York Times has more.
Of course this does not solve the problem that the PA faces as costs are rising to maintain the bridges. The problem may even escalate as authorities debate selling the bridge to a private enterprise. It wouldn't be a first, since that toll-road in Indiana that was sold to foreign-owned Spanish-Australian consortium Cintra-Macquarie. What will happen to the Port Authority's problems, only time will tell.
Tuesday, January 09, 2007
Port Authority saves the George Washington Bridge
Posted by Josh"Ing"Silverstein at 4:16 PM
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